Canadian Universities Marketing Perks

Toronto's York University also makes special efforts to attract top academic performers, hand-delivering invitations to students' homes, and in once recent case, at a coffee shop where the student was sitting with her father, school officials said. Trent University in Peterborough, Ontario was, hosting a free event Tuesday to "demystify" the university for area high school students and their families, and has been busing in high school students in recent weeks to sit in on lectures, the newspaper said. http://www.upi.com/NewsTrack/Top_News/2008/02/19/canadian_universities_marketing_perks/5496/

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