Website Promotes Little-Known Option To Stop Canada Post Delivering Junk Mail

For more than a decade, Canada Post has been quietly acknowledging such requests, halting junk mail deliveries and marking a homeowner's internal file with a red dot - hence the name of Ringdahl's campaign. The website's only been up and running for a couple of weeks, but word is spreading fast. Ringdahl says the letter has been downloaded more than 2,300 times, her Facebook group has swelled to more than 850 members and grateful visitors are e-mailing everyone they know about the site. "People are really happy to learn about a way they can reduce the waste in their lives," she said. "(The campaign) is like a friendly reminder saying, 'Hey guys, here's something you can do that will take away some clutter and save some trees."' Canada Post spokeswoman Lillian Au said Ringdahl's campaign is unnecessary - Canadians, she says, have known for years about the opt-out option. "It has been in place since 1997, so we feel that we've done a good job and people know that they have that right," Au said. Au acknowledged that unaddressed advertising mail is one of Canada Post's fastest growing revenue streams - it brought in $339 million in 2006, up 14.4 per cent from 2005 - and helps keep costs down for consumers, while allowing small businesses to advertise in an affordable way. ... http://www.canadaeast.com/rss/article/208107

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