U.S. Cultural Imperialism: It's Persistence In Canada

Posted on Thursday, August 26 at 12:00 by Robin Mathews
Those who remember the end of the Second World War remember the photographs of European women sent into the streets in disgrace, their hair shorn as a punishment, because they had fallen in love with the invading Nazi Ideal and its soldier representatives with whom they collaborated. "Collaborator" was a word of insult at the time, and the women collaborators caught in photographs symbolized the betrayal of the home culture on behalf of an ugly, cruel, powerful, and oppressive other -- attractive on levels that reached deeply into the personalities of those collaborating.

In Canada the collaborators are seemingly people touched only by the dazzle, the variety, the abundance, and the vigour of U.S. culture. But that is a superficial and narrowly partial reading. For by its definition cultural imperialism is an active force of the invading culture to seduce, to win over, to enroll as collaborators people in the culture being invaded.

Cultural imperialism, in addition, is an inevitable companion of political, economic, and -- sometimes -- military imperialism. It is, in a sense, the "fifth column" or the propaganda arm of imperial invasion.

It offers to the collaborator an association with imperial power, a sharing of its apparent luster, and -- as with the women who collaborated with the Nazis -- real material benefits and comforts. Collaboration pays... or promises to pay.

In Canada the corporate and capitalist classes have judged that collaboration pays, and so the most sympathetic agents of U.S. cultural takeover of Canada are usually among the ranks of those classes. They can buy and sell "intellectuals" to front "independently" for their sellout of Canadian culture.

Increasingly, as a result of corporate concentration in the press and media, the dictates of the owners are intended to aid the erasure of Canadian culture and its replacement with U.S. culture. I have pointed out elsewhere that Leonard Asper, head of the huge, monopolistic Canwest media conglomeration, preaches the merging of Canadian and U.S. journalistic forces: the opening up of Canada to U.S. communication interests. That would mean, in short, the erasure of Canadian journalism, entertainment, and communication activity that is independent of U.S. cultural values and predispositions. Asper, apparently, looks forward to that condition.

A particular fact of cultural imperialism is its tireless attack upon key characteristics of the culture being invaded. In Canada that is undertaken by U.S. operatives -- for instance, the U.S. Ambassador to Canada. It is also undertaken by a large group of Canadian fellow-travellers among the "research institutes", the intelligentsia, people in the media, the universities, and in the government structure.

One of the key characteristics constantly under attack in Canada is Canadian nationalism or the feeling of respect Canadians have for their own community and traditions. Another is so-called "anti-Americanism" or the desire NOT to merge with the U.S.A. Still another is the Canadian sense of solidarity, community, and shared responsibility for social values. Over against a deeply ingrained Canadian cultural sense are placed U.S. individualism and anarchism, offered as incarnated in the dynamically attractive, free-wheeling, self-developing liberty-seeker, tied to no bonds of decorum, community, or traditional behaviour.

Those who incarnate key U.S. values in the Canadian worlds of art and communication are raised to eminence, encouraged, set up as models of behaviour. They are usually almost invisible as anything but uncontaminated commentators or critics. They proliferate, in the columns of political and economic comment -- but that is not our interest here. Here we are dealing with "culture" in relation to the arts and literature.

As good an example as any we might find in that sphere is the position in Canadian culture of a man who is given a major occasional column, "At Large", in the Canwest monopoly Vancouver Sun (doubtless reproduced in some of the other 13 papers of the Canwest operation across Canada).

Douglas (George) Fetherling is a U.S. immigrant. He came to Canada at the time of the flood of Draft Dodgers and before long was making his way into cultural society. Very soon after his arrival a colleague of mine in charge of literary guests at Carleton University came into my office. He had in his hand a letter upon which Douglas (George) Fetherling's name was printed in blue (as I remember it) and raised in relief from the page. The letter asked if Carleton was looking for Canadian poets to read, and, if so, Fetherling offered himself as one. Had I heard of this "Canadian" poet?

That little incident was the beginning of a march through Canadian culture. Fetherling has done editing work for several Canadian magazines, was a literary editor for the Kingston Whig Standard and a columnist for the Ottawa Citizen. He has been appointed Writer in Residence frequently. He has written books of poetry, social history, autobiography, and biography as well as articles on film, travel, and art. He has taught. And more. He is still at work...

Surely he is a Canadian writer, for his work deals persistently with Canada. But...

Before the "But" we need to record he is a Canadian writer. But one of a special kind. Douglas (George) Fetherling is (broadly) an anarchist individualist, the fundamental U.S. type. His work deals persistently with Canada, it?s true, but almost always from the point of view of the anarchist individualist seeking his own being and his own definition of liberty, his own ideas of pluralism, eccentricity, and independence. With all of that, moreover, he is never "political" in the sense that he takes the measure of the structure of politics in Canada, identifies with a Canadian political philosophy, and takes position for the good and against the bad as seen by that philosophy.

"Okay", you say. "There are lots of writers who stay away from politics and who are concerned mostly with their own responses as a measure of general human response." True. But a common characteristic of U.S-style anarchist individualists in Canada is that -- apparently not political -- they fiercely attack the writers and artists who side with fundamental Canadian values that set Canada apart from the U.S.A.

A few years ago Fetherling left Eastern Canada and came to Vancouver where he immediately was adopted as a serious cultural commentator for the Vancouver Sun. Obviously, it would seem, he has qualities that lift him above literary British Columbians of deep knowledge and long experience.

I suggest his U.S.-style anarchist individualism is perfectly suited to the general tone Canwest wishes to manifest towards serious Canadian culture. The U.S.-style anarchist individualist can display eccentricity, vivacity, apparent independence, inquisitiveness, and opinionated expression without ever challenging corporate power, without ever approaching statement that might make Canwest managers feel the slightest unease. And he can, quite naturally, discount and demean Canadian achievement. Those things could not be said, usually, of literary British Columbians of deep knowledge and long experience who are not anarchist individualists.

There is another value in having Douglas (George) Fetherling as cultural commentator. He need mask nothing, pretend nothing. As an anarchist individualist with strong U.S. sensitivities, he needs merely to be set loose to do what Canwest wants done to Canadian culture.

Fetherling has a full page of the Vancouver Sun on August 21 in which he discusses novelist Frederick Philip Grove in the shadow of one of his wives who became Elsa von Freytag-Loringhoven, a Greenwich Village phenomenon and a friend or acquaintance of a number of leading figures in the (especially) U.S. literary and art movements of the time. She died in 1927, Grove in 1948. He left her in 1911 and made his way to Canada. That choice shaped his life and his work thereafter and made him a major Canadian writer.

Fetherling attacks Grove in a completely predictable fashion.

Why does he do so? Because Frederick Philip Grove, like other Canadian writers - Susanna Moodie, John Richardson, and Hugh MacLennan, for instance - was (as I describe the qualities above) a nationalist, an anti-American, and a believer in the Canadian sense of solidarity, community, and shared responsibility for social values. Canadians of that kind are attacked tirelessly by U.S. cultural imperialists (and by U.S.-style anarchist individualists) in Canada.

In the last fifty years those and other major Canadians have been viciously attacked by anarchist individualists trying to remove them from significance in Canadian literature. Mordecai Richler wrote venomously about Frederick Philip Grove. Richler (as I have said elsewhere) is the first Canadian writer to adopt the U.S. anarchist individualist as protagonist of his novels. Robert Kroetsch, another anarchist individualist, attacks Susanna Moodie with a vehemence hard to believe. Those are only a few examples.

As we might predict, Fetherling elevates Grove?s wife, Elsa, to a high level of importance (without in any way discussing her literary achievement, for she had little). U.S. writers are beginning to accord her a "glamorous" place, and so she is celebrated by Fetherling. For Grove, a major writer as well as a major Canadian writer, Fetherling has nothing but open contempt. Grove's work, according to Fetherling is "abysmally monotonous", "achingly inept"; one of his fascinating works - "ludicrous as it seems to us now, won the Governor General's award".

No innocent reader would suspect that Frederick Philip Grove had a fascinating life story in which he genuinely chose Canada over the U.S. because of the values he treasured in this country. Nor would they come anywhere near believing Grove is a serious, important, significant, and interesting writer. Fetherling's article is an act of cultural imperialism: an attempt to destroy Grove and to replace his central values with those of the U.S.A. by attacking his achievement and placing it beside the glitter and glitterati of U.S. figures Elsa moved among.

In the 1970's, when Grove's life story was unearthed by Douglas Spettigue of Queen's University, a symposium was held on Grove and his works. Deeply influenced by U.S. cultural imperialism (as are many so-called scholars in the universities), the two critics who had written on Grove -- Margaret Stobie and Douglas Spettigue -- did everything they could at the conference to demean his achievement and to belittle his person. At the end of the conference there was a wind-up panel discussion participated in by those two and by poet/teacher Louis Dudek and novelist Rudy Wiebe.

I put a single question to all the panelists: is Grove a great writer? Stobie and Spettigue choked at the very idea. Louis Dudek and Rudy Wiebe could not show enough enthusiasm or conviction that Grove is, indeed, a great writer. Those opinions mirror the on-going battle around cultural imperialism in Canada. Literary and artistic judgements are not being made "objectively" and "rationally" in Canada, but very often they are made by cultural imperialists bent upon destroying the central terms of Canadian cultural existence and replacing them with the terms of U.S. cultural imperialism.

Douglas (George) Fetherling is clearly on the side of U.S. cultural imperialism. His remarks about Frederick Philip Grove are not the remarks of a serious literary commentator but of a combatant fighting on the side of U.S. imperialism, pushing for its ultimate victory. And so he is fittingly placed as a writer for the Canwest media monopoly.

Canadians picking up papers or magazines or tuning into radio or television shows in Canada are often totally unaware that what is being presented to them as "expert" information or commentary about aspects of Canadian culture are really calculated battles in the war between the U.S. cultural imperialists and the "nativists" in Canada. If the shows are expensive or are full page features like the Fetherling article on Frederick Philip Grove and his "cutting edge" wife, Canadians can be pretty sure they are being treated to propaganda on behalf of U.S. imperialism. U.S. cultural imperialism in Canada is unendingly persistent, and it is given full play by so-called Canadian press and media -- more and more devoted to the erasure of what is best and most solid in our cultural identity.

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Comments

  1. Thu Aug 26, 2004 7:39 pm
    I have tremendous respect as a "Gaulois" for people that keep thinking for themselves withough getting bought out by special interest groups or simple ideologies. Mr. Fetherling does not come across as such a case.

    I certainly would not suggest that people like Fetherling are anarchists for sometimes sticking out like sore thumbs. That is certainly what cultural diversity and freedom of expression are about. I can see once again in the article some undertone of "if you are not with us, you are against us" media control or journalistic correctness on this. Call me a "collaborator" as you wish. Been there, done that... In addition, Canadians do not hold a monopoly on caring for their communities; many Americans are currently rediscovering this value the hard way and are taking notice of what others are doing.

    We certainly do not need to agree with what Mr. Fetherling is writing without putting him down as a puppet or collaborator of american cultural imperialism. Is Mr. Fetherling not "pure-laine" Canadian enough for providing different insights into our canadian culture?

  2. Thu Aug 26, 2004 9:04 pm
    One little fallacy: the invaded people prefer the invador's culture since it is superior.

  3. Thu Aug 26, 2004 9:37 pm
    Whine, whine, whine

  4. Thu Aug 26, 2004 11:11 pm
    Hi Gaulois. I don't know anything about Fetherling, but considering how dominated Canada already is, I think Robin is providing a great service with his writing. If we were the Soviet Union, yeah sure who cares what he says, but we're not. One company (Canwest) controls most of the major papers in our coutnry, along with Quebecoe, another fiscally-conservative paper.

    I think that to win the fight for Canada, we sometimes have to exaggerate a bit too, you know. God knows the other side does. People could respond that there is no "Fight for Canada," but their certainly is a fight for the Canada most of us want want. That could be a variety of different outcomes, but come basics we can agree upon, I hope.

  5. Fri Aug 27, 2004 3:54 am
    Robin did provide me with a great platform to do my own gaulois/Ayn Rand freedom of expression ranting over his black&white ideology treatment of this poor US expats dude.

    "we sometimes have to exaggerate a bit too" applies to all.

    I am glad we can also all remain civilized to each other in spite of various differences in opinions. And that is kindness and common ground working at its best. Chapeau.

  6. Fri Aug 27, 2004 4:02 am
    I even shown restraint in the sake of kindness by not suggesting that Robin met with Monsieur Parizeau over the problems caused by non "pure-laine" people and collaborators. There might be a meeting of mind in spite of the language differences. But now that hyperboles (or trolls?) are fair game, the thought is now out in the open.

  7. Fri Aug 27, 2004 5:38 am
    Robin is correct. Our own media inundates Canadians with predominantly American fluff. And most opinions of writers and columnists in the newspapers I`ve read certainly tread carefully not to tell the truth. Even Canada- A People`s History wouldn`t touch the Avro-Arrow story, yet other great Canadian achievements in the series were boasted about. And when Kieth Boag asked the various party leaders at the debate, " Canada-US relations have deteriorated since 911. What will you do to improve those relations?" Well, of course he failed to mention that it was the US that soured the relationship, not Canada! You know, I`m not phobic of American culture. Much of it is pretty cool. But yeah, I want more of my own culture, but we`re not getting it because of precisely the reasons Robin illustrates. Its easier to sell out Canada if new generations of Canadians grow up devoid of Canadian history and culture, while being bombarded by US culture, by Canadian collaberators who definitely think that Washington is the centre of the universe. I`ve said it before, and I repeat, the only thing worse than an American corporate fascist is a Canadian who wants to be one! But through all this, I still think Canada is too resilient a country to be swallowed whole! We Canadian nationalists are resisting! I especially try to tell as many young Canadians as I can about our history and our great cultural fabric. And just so people like my daughter know just where we`ve been, and where we`re going, I never omit the bad, or shameful events. And in fact, if you take into account that Canadians invented such sports as hockey, basketball, and that McGill University students introduced rugby FOOTBALL to Harvard students, America, though reluctant to admit it, has been heavily influenced by Canada!

    ---
    Dave Ruston

  8. Fri Aug 27, 2004 10:28 am
    Why do we even glorify corporatism and the "commodified" values of (everything) with the word "culture"? Nobody is talking about the ideals and positive achievements of America as the "culture" - it's the pop entertainment, or the politics, or the fashion. The majority of that is garbage, and everyone knows it! Since it was created for the marketplace, it was created to be accessable, sensational, and used up quickly so that the consumer would move on to the next product.

    THIS is "culture"? Sounds more like a pathology.

    -Randy from RI

  9. Fri Aug 27, 2004 4:38 pm
    Yeah, you have a point Randy, but people do have traits, customs, and arts that are rooted deep and have intrinsic value. For us here in Canada, obviously, hockey and Lacrosse are huge parts of our culture. They`re not merely sport for us. But yes, when these things become hyper-commodified, it certainly does tarnish the meaning. Today`s NHL, for instance, is not the game it was 30 years ago. The big money has robbed many players of true passion.

    ---
    Dave Ruston

  10. Sun Aug 29, 2004 3:55 am
    I can't believe how shrill, venomous and paranoid this Mathews guy is. I've often thought of Canadian nationalism as being driven primarily by hatred and fear of the United States, and Mathews does little to dispel that notion in my mind.

    And who the hell is he to declare that individualism is un-Canadian? I guess one's not a true Canadian in his mind unless one chooses to march with the herd no matter what. Is that what his Canada is - a nation of touchy-feely state-hugging conformists? Give me strength!

    And how can Americans subvert Canadian culture when there is no such thing in the first place (thank you Pierre Trudeau)?

    Comparing people who don't share Mathews' hatred of the United States to Nazi-era collaborators is demagoguery at its worst.

  11. Sun Aug 29, 2004 5:45 am
    Well I agree with Dave on this one, and I don't get any of the venom anon is reading, I think Robin is stating a point which comes from experience in the Canadian literary world. In my opinion having experienced the evolution and destruction of great Canadian writers and culture speaks more than an outside observer. Walk a mile in a man's shoes and you'll know where he is coming from, watch him do it and well....

    I love your writing Robin and appreciate your frankness! In fact I listed you as one of my favourite writers on my bio for my website, not just because you are Canadian, but because I love the way you write!

    ---
    If I stand for my country today...will my country be here to stand for me tomorrow?

  12. Sun Aug 29, 2004 5:45 am
    Get a life. Canadians experience culture shock every time they cross the border. Think anon, think.

  13. Sun Aug 29, 2004 6:08 pm
    Oh, so because the masses enjoy something without being told to do so, it must be bad for them, and have no intrinsic or lasting value. Elitist!

  14. Sun Aug 29, 2004 6:17 pm
    I'm not sure what you're point is, but if Canadians really experience "culture shock" when they cross the border into the US (and I'm not terribly convinced that this is so), doesn't that mean that the cultural firewall you nationalists have erected is working? Doesn't it mean that despite those big bad Americans bombarding us with TV, movies and literature, that we're still different from them.

    Micheal Adams, in his Yankee-bashing tome posing as a statistical analysis of Canada/U.S. differences, said that we're becoming even more different from them. So then why the hypervigilance and demonization? Could it simply be that focusing on the "threat" from south of the border is easy than trying to make sense of the tangled mess that is cultural policy in Canada?



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