A poll conducted for the committee in November asked respondents to name the location of the 2010 Olympics, and 66 per cent correctly identified Vancouver and Whistler.
The level of awareness was less than 60 per cent in Atlantic Canada and Quebec, and less than 70 per cent in Ontario, said VANOC spokeswoman Renee Smith-Valade, noting that complete survey results will be released in the next few weeks.
"We don't look at the 50s and say, 'Oh, we've got a lot of work to do there.' We just recognize that the farther you get from B.C., the less there may be the halo effect of the things we're doing here," said Smith-Valade.
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