Vive Le Canada

Americans, Canadians differ on business values
Date: Wednesday, October 12 2005
Topic:


Americans, Canadians differ on business values

A cross-border survey shows the differences between Americans and Canadians on the fundamentals of business values.

The survey found a disconnect on perceptions related to business values between the North American neighbors with nearly two-thirds of Canadians referring to the U.S. as the nation most closely related on matters of business values. That wasn't the case in the U.S., however.

"Although 63 percent of Canadians identified the United States as the country with the closest business values to Canada, Canada ranks 3rd behind Japan and the United Kingdom in the eyes of Americans," said Nikita Nanos, president of SES, which is headquartered in Toronto and conducted the study along with the University at Buffalo.


The United Kingdom score among Americans on many measures could be a result of the "good ally halo effect," researchers said.

The study did find agreement from residents of both countries over the need for an integrated energy policy and cooperation on national security, border security and anti-terrorism measures.

Other findings included:

Canadians were more likely to be suspicious of American goods and people crossing the Canadian border than Americans were of Canadian goods and people crossing the U.S. border.

Canadians and Americans believed that Canada and the U.S. should be moving towards greater and closer cooperation on national security, border security, and anti-terrorism measures.

Canadians and Americans believed that it was important for Canada and the United States to work together to develop an integrated energy policy to remove dependence on Middle East oil.
The study, part of a project to draw a profile of relations between the two countries, was conducted by SES Research and the University at Buffalo.

SES Research and UB has embarked on a joint research initiative known as The Niagara Report: An Annual Profile of the Canada-U.S. Relationship. The project's sponsors include the cities of Niagara Falls in New York state and Ontario, the Niagara Bridge Commission, the Ontario Truckers' Association and the Buffalo law firm Magavern, Magavern & Grimm, L.L.P.

The online surveys, conducted between Aug. 22 to Aug. 24th, surveyed 1,103 Canadians and 1,057 Americans 18 years of age and older, populations representative of both countries.


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[Proofreader's note: this article was edited for spelling and typos on October 12, 2005]

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