I don't trust pictures much, Caleb...I work in a commercial photo studio.

I do trust technology though, at least to an extent. I used to do renovations for a living, so I've seen how far we've come. I also know that we could have come even further even quicker if we had wanted to. Something that really gets under my skin is how many contractors, new builders and in renovations, consider every "new" advance just another hassle they are being forced to deal with.
That's part of the reason I started this thread. I'd just been talking to somebody (that I met in my building science course) who was telling me how houses have to "breathe" or there will be problems. I just knew there were new things around, but the same old myths were still there too. A house does need air, just like we do. We don't suck air in through any old orifice though, and neither should a house.
Something interesting about aerogel is that is works as a vapour barrier as well as an insulation (actually that's what makes it so effective). That presents a major savings to anybody who has ever put up poly over their insulation. I have no doubt that if it was mass-produced and backed up by better housing codes that it would take off like mad.